Hydra Calculator

Averages:

Overview

The Hydra is an aggressive, multi-channel lead attack strategy designed to dominate follow-up and conversion. Think of it like this: the moment a lead opts in through a Facebook or Instagram instant form, the Hydra kicks into gear. It’s relentless. Leads are hit with emails, texts, calls, and retargeting ads immediately—no delays, no excuses. The goal is to keep them engaged, handle objections, and convert them while their interest is at its peak.

Recommended Inputs & Values

Considerations

Call Scheduler: Assuming call scheduler is embedded in application

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Amount of Ad Spend

Enter the total amount you plan to spend on ads.

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Average Sale Price

Average cost of your product/service

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Cost Per Lead

Average Hydra lead cost can range as low as $5 to as high as $100.

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Conversion Parameters

Self-Booking Rate

The Number of Leads That Book A Call | This typically ranges from 30% to 60%.

0 100

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Self-Booked Calls

Connection Rate

Total calls connected with from total Hydra leads | This typically ranges from 10% to 50%.

0 100

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Connected Calls

Show Up Rate

Percentage of people who show up to their scheduled call | Conservative: 70%

0 100

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Total Live Calls

Close Rate

Percentage of people who sign up on their call | Conservative: 25%

0 100

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Closed Deals

Your Calculated Results

Impression

Total Leads

Cost Per Lead

Self-Booked Calls

Connected Calls

Total Scheduled Calls

Call Show-Ups

Cost Per Live Call

Closed Deals

Cost Per Sale

Revenue

ROAS

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